Maybe LabsMaybe Labs

AI motion graphics

Product launch video maker

A launch deserves more than a screenshot and a tweet. Describe what you're shipping and Maybe Labs generates a cinematic launch video — hook, story, kinetic type, and a clean end card — in minutes.

Free during beta · no credit card needed

Hook in the first 3 seconds

Every launch video opens on the payoff, not your logo — so people actually watch past the scroll.

On-brand, every time

Your colors, type, and style carry through the whole video, so it looks like your team made it on purpose.

Every aspect ratio

Export a 16:9 master for your site plus 9:16 and 1:1 cuts for social — from one project.

Who it's for

Product launch videos are for founders, product marketers, and growth teams putting a new product, a major version, or a milestone in front of the world. If a screenshot and a paragraph aren't doing your launch justice, this is the format that will — and you don't need a designer or an agency to make one.

  • A new product or company going public for the first time
  • A major version — a v2, a rebrand, or a redesign worth a moment
  • A Product Hunt or Hacker News launch that needs a gallery video
  • A funding round or growth milestone announcement
  • A landing-page hero that has to explain and excite in one view

What makes a launch video convert

The launch videos that drive sign-ups aren't the prettiest — they're the clearest. They open on the payoff in the first three seconds, name the problem the audience feels, show the product solving it, back it with a number or a recognizable name, and close on a single action. Maybe Labs builds that structure in by default, so your video is designed to convert, not just to look nice.

From idea to launch-ready in one sitting

The old way meant a brief, an agency, and a two-week wait — long after the momentum was gone. Describe your launch to Maybe Labs and you get a finished, on-brand video in minutes: story, kinetic type, pacing, and an end card. Tweak any line with a follow-up prompt, then export a wide master plus vertical and square cuts for every channel.

What great launch videos do

  • Lead with the outcome, not the logo
  • Make one point, not five
  • Design for sound-off with on-screen text
  • End on a single, clear call to action

Prompts to try

Launch video for our new AI analytics dashboard
Announce our v2 with a bold, confident feel
Launch our iOS app — fast, playful, energetic

Questions

How long should a product launch video be?

For a homepage or launch post, 30–60 seconds works best. Maybe Labs keeps it tight by default and lets you trim with a prompt.

Where should I use my launch video?

Your landing-page hero, your Product Hunt gallery, launch-day posts on social, and an email to existing users. Maybe Labs exports every aspect ratio from one project so it fits each surface.

Do I need a script or storyboard?

No. Describe your launch in plain language and the agent writes the story, hooks, and scene structure. You can review and edit every beat before it builds the video.

Can I match it to our brand?

Yes — set your brand colors and tone once and every launch video inherits them, so the output looks on-brand rather than generic.