AI motion graphics
SaaS explainer video maker
Most visitors decide in seconds. Describe your product and Maybe Labs generates a clear explainer that shows the problem, the solution, and the payoff — without an agency or a brief.
Free during beta · no credit card needed
Problem → solution → proof
The proven explainer structure, built in — so viewers get it fast and remember it.
Show the product, not metaphors
Concrete, on-screen moments instead of floating gears and generic 'connection' animations.
Test angles cheaply
Generate a few versions, see which lands, and keep the winner — instead of one expensive cut.
Who it's for
SaaS explainer videos are for marketing and product teams whose product is hard to grasp from a screenshot — data tools, APIs, automation, anything abstract. If prospects bounce before they understand what you do, a 60-second explainer is the fix that gets them to the aha moment fast.
- A homepage that has to explain a complex product fast
- A pricing or docs page where intent is already high
- Onboarding, to get new users to the aha moment
- Sales follow-ups that need to re-explain the value
- Category-defining products that have to teach, not just sell
The structure that makes people “get it”
Every explainer that works follows the same three acts: a problem the viewer recognizes instantly, the product revealed as the solution — outcome before mechanism — and proof that closes the loop. Maybe Labs builds that arc automatically, so a confusing product becomes a clear, 60-second aha without a scriptwriter or a storyboard.
Show the product, skip the metaphors
A decade of floating gears and generic 'connection' animations taught buyers to tune explainers out. Maybe Labs leans on concrete, on-screen moments that look like your actual product, so viewers can picture themselves using it. Concrete beats clever — and it converts better.
What makes a strong explainer
- ✓Open on the problem, not the product
- ✓Show the outcome before the how
- ✓Stick to one core idea
- ✓Keep it 60–90 seconds
Prompts to try
Questions
How long should a SaaS explainer be?
60–90 seconds for a docs or pricing page; 30–60 on a homepage. Maybe Labs keeps every second earning its place.
Do I need a script?
No. Describe your product in plain language and Maybe Labs writes the story and hooks for you — you can edit any line before it builds.
How is an explainer different from a demo?
An explainer sells the concept — problem, solution, payoff — in about a minute. A demo walks through one workflow in detail. Maybe Labs makes both.
Can I test different angles?
Yes — generate several versions cheaply, see which resonates, and keep the winner instead of betting everything on one expensive cut.